With equipment for beginners and advanced trainers, FORZA free weights are designed in-house to provide safety and ergonomic efficiency for heavy, explosive and high-repetition lifts. We design everything with performance and safety in mind, so you can focus on your weightlifting and strength training. Our 7ft, 44lb Olympic barbells are built to handle up to 2006lbs. With a range of sizes and strengths available, you can select the ideal Olympic barbell for your level and price point. Load your barbells with FORZA weight plates, which include PU-coated and rubber designs. Our anti-crack rubber hex dumbbells and bumper plates are made to absorb impact, reduce noise, and help protect the user, as well as the floor. Popular with all types of athletes and for a range of training modalities, our single-cast iron kettlebells feature a solid grip and a stable base. Available in 9lb to 106lb, whether you are looking for kettlebells to use for core work, fitness or strength, our range has you covered. From heavy-duty power racks and adjustable benches to practical storage stands, FORZA gives you the equipment to build a serious training space. Whether it’s a commercial gym, fitness centre, or home garage gym, FORZA strength and weight training equipment is built to last.